Partner with India’s
most engaged community of
women consumers
2,339,749
user engagement actions and counting
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DISCOVER HOW
DISCOVER HOWOur unique platform combines intrinsic and extrinsic motivations to get consumers to spend 5+ minutes per log in
engaging with your brand.
100% increase in Purchase intent
200% increase in online conversations
300% increase in positive reviews
50% lower cost per profiled lead
400% increase in user videos and stories
100% faster insights and survey data
Educate expecting & lactating moms on Assisted breastfeeding (ABF), to drive Consideration, Trial and Advocacy for Avent Breast pump.
Educate expecting & lactating moms on Assisted breastfeeding (ABF), to drive Consideration, Trial and Advocacy for Avent Breast pump.
Educated
on ABF
Peer
conversations
Reach of Conversations
Online
Reviews
Educate mothers on building immunity early on for kids, to drive Consideration, Trial and Advocacy for ActivKids Immunoboosters (AKIB).
Educate mothers on building immunity early on for kids, to drive Consideration, Trial and Advocacy for ActivKids Immunoboosters (AKIB).
Educated on
Immunity
Shared Brand
Content
Trialists
Online
Reviews
To leverage the loyal customers of Kaya Clinic to increase reviews and generate social recommendations and referrals.
To leverage the loyal customers of Kaya Clinic to increase reviews and generate social recommendations and referrals.
Loyalists
Engaged
Made Social
Recommendations
Increase In
Reviews
Friends
Referred
Create educated and engaged trialists to generate high quality reviews and social recommendations.
Create educated and engaged trialists to generate high quality reviews and social recommendations.
Engaged
Trialists
Trialists made a
Social Recco
Number of
Reviews
Word count of
Reviews
Engage existing Water Purifier customers to get insights, trigger Advocacy and cross-sell.
Engage existing Water Purifier customers to get insights, trigger Advocacy and cross-sell.
Completed a
Feedback Survey
Made a Social
Recommendation
Wrote a
Review
Booked a
Demo
30+ leading brands have engaged with Women of opinion like you on WOOP till now and new brands are joining every week
Vice President – Marketing
Kaya Clinic
"Word of mouth is by far the most powerful driver of new customers for Kaya. WOOP provides us a structured and scalable model to motivate our customers to recommend friends and write online reviews of their experience. We have seen a very significant increase in online reviews after the WOOP engagement. Another advantage of this model is the direct link between consumers doing actions and helping Girl-child Education. This transparent social cause linkage elevates the engagement on WOOP beyond transactional rewards and builds positive associations with our brand."
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Director – Marketing, Health & Wellness
Philips Avent
“With anything related to their baby, mothers tend to be a bit skeptical & hearing something from other moms, will build that much more trust in the product & the brand.WOOP has given us a platform where peer support for nursing mothers and to be moms will further drive awareness around the adoption of breastfeeding practices and the various solutions available to help prolong breastfeeding to the extent possible.”
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Category Head
Cipla
“WOOP is a powerful platform that allows us to engage with the right target audience, create genuine brand advocates & sustain engagement with trialists over a longer period of time. The ability to drive education in a fun way, generate advocacy, user-generated content & actionable insights makes WOOP a powerful tool for any marketer to leverage brand communities.”
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WOOP!!! This is the first-ever platform that listens to women’s opinions. I really can’t explain this in a few words. They give us some missions to complete. If you completed the mission then you will get rewarded for sure. Doesn’t this sound cool? You can earn money by simply completing some easy missions and you can help to create school days. It’s basically for those girls who cannot afford to study so WOOP helps them to study. Think ladies, your valuable time is making a school day for a girl and also helps you earn money and win so many gifts! I got to know about this from my sister and I have been recommending WOOP to everyone since. In today’s day and age, people are rarely responding to your messages but WOOP respond to and solves my issues within 24 hrs. You guys are doing an ace job literally. Blessings and love with you always!
Brilliant initiative ?? Education is a human right that should be given to all humans equally regardless of their gender, religion or nationality. Premised on the fact that education is a right and not a privilege, they are on their way to making sure that every girl gets her rights. I really appreciated your work and honesty! Because of you guys, millions of girls have the opportunity to develop their full potential and able to follow their dreams!?stay blessed. #woopindiananhikali lots of love and appreciation ??
WOOP is a great platform in today’s progressive India to be able to help girls who are denied even the basic right to education due to various unacceptable reasons. We not only gain knowledge about good health but also win rewards, in return making it a win-win situation :). I have found all the products and campaigns very much suitable for women, mothers, new mommies & kids; Keeping all their needs in mind! The best part of it is that we can help girls get education day by day by simply giving little time every day from our busy schedule and be a part of such a great social cause! It gives a feeling of satisfaction in the end.
WOOP!!! This is the first-ever platform that listens to women’s opinions. I really can’t explain this in a few words. They give us some missions to complete. If you completed the mission then you will get rewarded for sure. Doesn’t this sound cool? You can earn money by simply completing some easy missions and you can help to create school days. It’s basically for those girls who cannot afford to study so WOOP helps them to study. Think ladies, your valuable time is making a school day for a girl and also helps you earn money and win so many gifts! I got to know about this from my sister and I have been recommending WOOP to everyone since. In today’s day and age, people are rarely responding to your messages but WOOP respond to and solves my issues within 24 hrs. You guys are doing an ace job literally. Blessings and love with you always!
Brilliant initiative ?? Education is a human right that should be given to all humans equally regardless of their gender, religion or nationality. Premised on the fact that education is a right and not a privilege, they are on their way to making sure that every girl gets her rights. I really appreciated your work and honesty! Because of you guys, millions of girls have the opportunity to develop their full potential and able to follow their dreams!?stay blessed. #woopindiananhikali lots of love and appreciation ??
WOOP is a great platform in today’s progressive India to be able to help girls who are denied even the basic right to education due to various unacceptable reasons. We not only gain knowledge about good health but also win rewards, in return making it a win-win situation :). I have found all the products and campaigns very much suitable for women, mothers, new mommies & kids; Keeping all their needs in mind! The best part of it is that we can help girls get education day by day by simply giving little time every day from our busy schedule and be a part of such a great social cause! It gives a feeling of satisfaction in the end.
One of the reasons why women love WOOP is that it is easy for them to help those in need. Just by engaging with brands they like, women on WOOP create funds to support young girl education. 50 WOOP points help sponsor 1 school hour through Nanhi Kali, India’s leading NGO for Girl Child education.
Read their storiesWOOP generates 1 million brand advocacy actions in its first year
Opinion: Is your influencer marketing all-hype and no-help?
WOOP takes on marketing for impact with a cause – education of the girl child
Philips Avent and WOOP create India’s largest community of pregnant and new mothers
Influencer Marketing 3.0: Beyond Reach And Towards Trust
The Community Manager is the New Brand Manager
WOOP is proud to be associated with Advocaci, our parent company. We have created and managed Advocacy campaigns in 22+ countries in 16 languages across US, China, India, ASEAN, Europe, Middle East and LATAM.
Here’s to the people making this world a better place, one brand-conversation at a time.
Co-Founder
Co-founder
Head of Community
& Communications
Director
Sr. Campaign Specialist
Head of Digital – MY & PH
Associate Finance Manager
Digital Operations
Digital Manager
Co-Founder
Co-founder
Head of Community
& Communications
Director
Sr. Campaign Specialist
Head of Digital – MY & PH
Associate Finance Manager
Digital Operations
Digital Manager
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